Carlsbad, CA, November 1, 2014 -- Infocore, the leading global data sourcing agency to Fortune 500 companies, announced Mark J. Davis as the company's new Chief Operating Officer. Davis, who has a long and distinguished career as a senior operations and finance executive, is charged with managing the fast growth from Infocore's intensive product development spanning more than 80 countries worldwide.
Most recently Mr. Davis served as COO of The Wrap News, Inc. - an early-stage, venture funded, technology-based company serving the entertainment and media industries.
"As we continue to innovate and extend our capabilities around the globe, the demands of managing our technology applications and our product development initiatives grow along with them," said Kitty Kolding, CEO of Infocore. "Mark's expertise in these areas as well as his significant financial acumen made him the ideal choice to help lead our expansion."
"I'm thrilled to be joining Infocore, especially right now, as their unique set of capabilities and expertise are in such high demand," said Mr. Davis. "The opportunity to work with some of the world's biggest brands, supporting their international expansion from market entry analysis to on-the-ground execution is very exciting. This is exactly where I want to be."
Prior to his tenure at The Wrap News, Mr. Davis was Vice President, Strategy and Interactive Media for The San Diego Union-Tribune where he was the senior executive in charge of the company's digital and mobile businesses. Prior to the San Diego Union-Tribune, he was the Vice President of Business Development at Economy.com, an economics research and data firm, where he built the digital business through product development as well as the development of partnership, joint venture, and sales relationships.
Davis received his MBA from the Simon Graduate School of Business Administration at the University of Rochester and his BA from the University of Notre Dame.
Infocore is a global data sourcing and insights agency, serving Fortune 500 marketers and their agencies in more than 85 countries around the world. Its blue chip clients use this carefully vetted data to power their customer acquisition and CRM initiatives, and to enrich their large customer databases with critical data elements and triggers, enhancing the efficiency and potency of their B2B and Consumer marketing activities. In business for over 20 years, Infocore is a strong, profitable, well-known brand in the marketing data and insights industry, with a sterling reputation for service, precision, expertise and deep market knowledge. As an acknowledged global expert in acquiring high quality data for US based multi-nationals, Infocore's current clients include Nissan, Mazda, Honda, Toyota, NetFlix, IBM, Microsoft, Dell, Disney and dozens more in the Tech, Financial Services, Automotive and Consumer products sectors. Infocore also works closely with some of the biggest agencies and customer analytics firms in the world, including Acxiom, Merkle, Callcredit, Epsilon, TBWA Chiat Day, Hacker Group, ASPEN Marketing, Ogilvy, RAPP and many more.
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