Robust, time-saving tools that let you build campaigns based on region, dealer code, or ZIP.
Created to support Tier 2 dealer groups and associations, our dealerization tools allows regional managers and agencies to easily select the data they want to use in a campaign. You can build detailed intender/shopper audiences based on dealer coverage areas and create variable messaging email campaigns based on dealer codes.
Make your emails more welcoming and boost your open rate by using a recognizable sender address, such as “Main Street Dealers.” Emails with unrecognizable “From” fields are deleted more often.
Personalize your emails by naming the recipient in your message, such as “Dear Tom.” A personalized message instills confidence and trust and makes it more likely for the recipient to read the email.
The Subject Line is another critical component of a successful email campaign. To improve open rates and avoid anti-spam filters, make sure each segment receives different subject lines that are well-written and intriguing.
Target geographically relevant consumers in defined market areas. Offer codes are assigned at the record level and can be dynamically populated.
Make it easy for consumers to find their local dealer by including a map link and complete dealer contact information. This will help to move online visitors to in-store visitors.
Close the loop post campaign with sophisticated proprietary sales analysis tools. Gauge and analyze performance by make and model, sale location, campaign, audience, and more.
Get the confidence of knowing that a deeply experienced group of professionals are managing every aspect of your campaign so you can focus on your client relationship and strategy.Agency Support
Infocore does so much more for us than just execute email campaigns. They take a consultative approach and advise on everything from industry trends and best practices to the best day-of-week for deployments. Overall, they have improved our campaign performance with high-performing data sources.Maritz Automotive Senior Direct Marketing Strategist
Conquesting is easy with Infocore. I have access to a variety of strong lists for a variety of programs with quick turnaround from one point of contact.Epsilon Senior Account Supervisor
We count on Infocore to give us the best data available to reach our client’s target audience and they never let us down. They vet the data from multiple vendors so we don’t have to and I know I can trust their recommendations – they make my job so much easier!RAPP Agency Director, Experience Analytics
Infocore is more than a supplier, they are a partner and resource with the exceptional ability to execute marketing campaigns under extremely tight time constraints. They provide unmatched client and campaign support coupled with top performing lists.Global Ad Agency Account Executive
The Infocore team has taken responsiveness to a whole new level. We rely on them every day and they always meet our needs.Epsilon Regional Vice President
Infocore is highly responsive and able to adapt workflow and campaign execution based on the needs of different client groups. They are fast, collaborative, and consistently provide high-performing lists of uniquely targeted audiences.Retail Brand Prospecting Manager