Infocore has a new team member! Romain Decourtye joins our team as Director of Data Insights. He is an experienced data analyst, trained lawyer, and business strategy leader with over ten years of success working for high-profile organizations, including the NBA, the NFL and the YMCA. In his role at Infocore, Romain will be focused on augmenting the performance of audience data, providing a greater understanding of how the data works and identifying opportunities to enhance client offerings.
When asked about what he likes most about his job, his eyes light up. Romain explains that he loves nothing more than to challenge the status quo. He likes to find preconceived notions about data sets and put them through rigorous testing. Sometimes he confirms what was already believed to be true. But sometimes, he finds a new insight, a new trend, or a new method of analysis that can greatly improve a client’s campaign strategy and performance. The rest of the team at Infocore couldn’t agree more – that’s exciting stuff!
Outside of the office, Romain serves on the Board of Directors of La Petite École/Le Lycée Français de San Diego and volunteers with the Casa Cornelia Law Center providing French translation and interpretation services for asylum cases. He also teaches Marketing Research at California State San Marcos. Romain is a huge sports fan as well, and he spends as much time as he can playing soccer, baseball, basketball or football with his kids.
Please join us in welcoming Romain Decourtye to the Infocore team!
Since 1992, Infocore has provided high-quality, high-performing and 100% compliant audience data to direct marketers worldwide. Infocore helps their clients identify the very best data sources and audience segments on an ongoing basis. With targeted, data-driven direct marketing campaigns, Infocore enables marketers to send the right message to the right audience at the right time.