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Insights For Direct Marketers
Insider’s Corner with Peter Rosenwald: How To Think Outside The Box (No, Really)
When you hear someone say, “Think outside the box,” do you immediately roll your eyes?
Infocore Connect: Mental Health Strategies For A Happy New Year
It is more important than ever before to focus on your mental wellbeing.
Welcome Director of Data Insights, Romain Decourtye!
Infocore has a new team member! Romain Decourtye joins our team as Director of Data Insights.
Infocore Connect: The Power of Appreciation
Focusing on truly appreciating others can help us improve in areas like teamwork, relationships and emotional intelligence.
Insider’s Corner with Peter Rosenwald: Making The Price Right
Finding the right price for your product or service can make the difference between being profitable or operating at a loss.
Insider’s Corner with Peter Rosenwald: Testing Isn’t An Option – It’s The Only Option
You probably know that testing your direct marketing campaigns is important, but do you know how or what to test?
Digital Display Ads: A Case Study
Infocore’s Continuous Campaign Improvement (CCI) approach allows us to fine-tune campaigns to maximize results.
Automotive Aftermarket Reaches Record Highs
More used cars on the road means more opportunity to maximize your revenue from aftermarket sales and services.
Infocore Connect: It’s Pumpkin Time!
It may still feel like summer outside, but fall has entered the chat.
Insider’s Corner with Peter Rosenwald: Expanding Our Approach to Segmentation
With the explosion of digital media, the old rules of segmentation are in desperate need of an update.
Infocore’s Commitment to Data Security
Data security is paramount to everything we do. That’s why we’ve gone the extra mile to achieve our ISO 27001 certification.
Insider’s Corner with Peter Rosenwald: Assessing Brand Value
How do you measure the intangible factors that make up a brand’s value?