AUTOMOTIVE
The Power of Email Marketing
Email marketing isn’t new, but it is powerful. In fact, email still has the highest return on investment per marketing dollar spent. And combined with today’s sophisticated data and reporting tools, you can deliver hyper-targeted campaigns directly to consumers who are most likely to buy – down to the model of the car.
How we can help you
Email Marketing
From acquiring third-party data, managing campaign deployment, and reporting results, we handle it all. You can also select direct, digital, and geo-targeted campaigns.
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Dealerization Tools
Gain access to a range of dealerization tools for Tier 2 auto groups and agencies, such as audience inventory by dealer code and reporting at the regional level.
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CampaignTrac
Get real-time performance results on your email campaigns with an intuitive dashboard. Benchmarking data makes it easy to compare campaigns and metrics.
Learn moreServing the Auto Industry’s Biggest Brands
Data Specialists
Pinpoint your exact audience to reach the right customers when they are most likely to buy.
Automotive Expertise
Get insider knowledge with a partner who specializes in email and data for the automotive OEM industry.
Permission-Based
Reach consumers who have expressed interest in receiving email offers, increasing the likelihood of conversion.
Compliant with Privacy Laws
Choose a partner who is well-versed in global privacy and anti-SPAM laws and can educate you on best practices.
Data Agnostic
Get unbiased campaign recommendations. We are not partial to any one vendor and provide objective insights.
Purchasing Power
Benefit from our relationships with multiple agencies, OEMs, and data vendors, allowing you to enjoy volume discounts.
Case Study
Multinational Automaker Promotes Truck in Canada
Learn how we delivered a highly-targeted and results-oriented email marketing campaign for an OEM client who was launching a new model pickup truck in the Canadian market.
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856,643 emails sent
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13% open rate
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10% click-to-open rate