Infocore360 Platform

One Platform,
Faster Dealer Results

The all-in-one T3 automotive marketing platform is designed to optimize dealer campaigns by combining third-party audience data, campaign execution, and real-time insights into one centralized system.

Launch dealer campaigns in hours, not weeks.

THE CHALLENGE

Dealer marketing is slow, fragmented, and hard to measure.

slow launches

Multiple vendors and manual workflows delay campaign launches, costing dealers valuable time and opportunities.

Platform Overload

Multiple disconnected tools create delays and limit insight. Infocore360 centralizes platforms for faster execution and clearer results.

Hard to Measure

Delayed reporting and disconnected data make it nearly impossible to tie results back to actual vehicle sales.

HOW IT WORKS

Infocore360 consolidates audience creation, activation, analytics, and sales match.

Eliminates vendor sprawl so campaigns launch faster and results tie back to sales.

All on one platform

1. Build and Save

Audience counts by market, DMA, zip, ownership, lifestyle, and intent. Create highly targeted segments in minutes.

2. Activate & Deploy

Upload creative, test quickly, approve, and deploy across channels. Go from concept to live campaign in hours.

3. Track & Match

Real-time dashboards and post-deployment sales match. See actual sales attribution within 48-72 hours.

Powered by Infocore

Precision Data. Actionable Insights.

Infocore utilizes current vehicle ownership, lease data, owner transfers, AI-enhanced modeling, historical data analytics, and online activity indicators for precision targeting.

Access hundreds of millions of robust profiles, providing actionable insights into the customer's sales and service journey. Proprietary Artificial Intelligence transforms billions of unstructured data points into robust profiles and actionable insights on each consumer, allowing you to target ideal audience segments across the most important social media, mobile, search, and digital channels.

Smart Indexing Engine (SIE)

Infocore employs its proprietary Smart Indexing Engine to index and score data sources using predictive analytics. The SIE quantifies discrete values for evolving quantitative analysis and incorporates a qualitative component through sample population validation. It continuously updates scores, conducts performance evaluations, and adapts using past performance modifiers.