Craig is a recognized authority on global branding and brand communications as well as a respected CEO and leader. He has 28 years of experience as the CEO of leading brand consulting and advertising companies within the WPP network, including the B to D Group of companies, Landor, and Young & Rubicam San Francisco.

Currently, Craig is retired from WPP and is leveraging his experience by serving as the Chairman of the Board of Infocore and as an International Board Director for the Chief Executives Organization (CEO).

In addition to his role on the board of Infocore, he has served as the International Marketing and Communications Chair for CEO and on the advisory boards of the Lagunitas Brewing Company and the University of Michigan’s Ross School of Business. Craig has also been active on numerous nonprofit boards, including First Graduate, Coro, and San Francisco School Volunteers.